MICE Middle East Websites

Business boom as ibtm world sets the agenda for the industry in 2016 and beyond

Riding a growth wave, ibtm world closed on Thursday in Barcelona where the global industry showed that it was in good shape. Illustrating how the good news is spreading Rob Davidson’s annual Industry Trends Watch Report also showed that corporate, association and incentive travel is on the up.

“Connections means everything” was a theme of the week, and with more than 80,000 appointments scheduled before the start of the show, many more were added with trade visitors. This year levels were at an all time high with Spain’s economic recovery helping the boom and adding extra appointments and business opportunities for the 4,000 Hosted Buyers attending.

“The Spanish economy is clearly on the rise, we knew about it before the show but the stats so far illustrate that the country’s events industry and that of Europe in general is back to centre stage. Many exhibitors have been telling me about the quality of business they are doing with international meeting planners as well as those planning regional specific events in the country,” said Graeme Barnett, Senior Exhibition Director, ibtm world.

With the economics in mind, the announcement that ibtm world will stay until 2020 in Barcelona was met with a great reaction by both exhibitors and buyers.

Adel El Haggar, Egypt Tourism Federation commented that “Spain is a big incoming market for MICE so much so there are Egyptian companies that now specialize in MICE in Spain and Latin America.\"

Hosted Buyer, Rafael Guerrero, Viajes In-Out Travel, commented, “This year I have received more requests from Spanish companies who are interested in incentives. I see a clear recuperation of the sector.”

Spanish buyer Raul de Gregorio of T&C also recognized his own company’s economic growth saying that he sends some 50% of their staff to the show and “we have organized events in more than 8 countries worldwide this year.\"

Elsewhere on the show floor international business was bullish. “Although there are now many MICE events, ibtm world is the one that gathers most players worldwide,“ commented Joaquim Pires, Turismo de Portugal.

“The organization of the event is great, the city of Barcelona is great, it works so what’s not to like?” said Gillian Taylor, Director of Business Development for Oman Convention & Exhibition Centre.

Ashley Aloney, VisitFlorida added that they were having a lot of enquiries about their destination. “The quality of buyers is good, our incoming Spanish market is big and we have also seen our destination presentations full.\"

London & Partners had their biggest stand in recent years. “This year the show has been busy and we have received a lot of enquiries. There seems to be a buzz about the show floor which is great.\"

First time exhibitor Global Hospitality Management from Algeria said they were “testing the water at ibtm world, and appointments should lead to business in the future.\" They also said they had met journalists from around the world. “It has definitely been worthwhile having a stand here,\" added Paul D’Arcy.

This year saw several innovations add value to both business and networking opportunities. The ACS Knowledge Village was created on the show floor making it inclusive to everyone and designed to really “live” the entire experience. In particular the Spanish education sessions were packed this year. 

The global industry also used ibtm world as their annual meeting place by organizing co-located events which this year included the ICCA Forum for Young Professionals, the AIPC Operations Summit, the CIC Board Meeting, JMIC Board Meeting and the Spain DMC Awards, where ibtm world was presented with the 2015 Excellence Award. 

Summing up ibtm world 2016 Graeme Barnett added, \"Our objectives for this event every year is to provide the stage for buyers and suppliers to meet, do business and connect through networking. This year the buzz was obvious from the moment we opened. From the Meetings Leadership Summit that saw some 200 international industry leaders catching up pre-show to the networking hour on Wednesday led by exhibitors throwing their own stand parties. We also had a full house for the new ACS Knowledge Village where some 3,000 people attended the 83 sessions. As a team, we focus on delivering a quality experience because at the end of the show there are only two things that matter – happy exhibitors and buyers who leave having achieved everything they set out to do here this week.\"

Back to Home Page

The tourism industry is set to expand – Ahead of ITB Berlin 2019 the new government of Malaysia, the Official Partner Country, reiterates its aim to increase its tourism policy commitments more
Edinburgh becomes Emirates’ second destination in Scotland and eighth in the UK ... New service connects travellers from Edinburgh and east of Scotland with Emirates’ global network more
Extended-stay brand celebrates opening of Residence Inn by Marriott London Kensington>> Opening follows strong growth in inbound visitors to the UK from the GCC more
World Tourism Day 2018 was observed in Budapest, Hungary yesterday (27 September 2018) with the official celebration focusing on the digital transformation in tourism, a World Tourism Organization (UNWTO) priority. The event exami more
Double-digit growth rates for cruises – USA undisputed cruise champion - IPK International and ITB Berlin analyse international cruise tourism trends more
Joint UNWTO and PATA Session: Connecting Asia and Europe through the Silk Road more
With GCC residents frequently travelling to London, The Park Tower Knightsbridge, a Luxury Collection hotel in London, has launched a brand new in-room dining menu. The Arabic breakfast will be served around the clock and can be e more
The city of Lausanne in Switzerland also dubbed the city of care is home to one of the most advanced healthcare systems of the world, a title it has held on to for nearly three centuries. more
AVIAREPS, the global leader and expert in developing and shaping international tourism demand and spend, with 66 offices in 48 countries around the world, has been appointed as sales market representative in Belgium, France, Italy more
Motaz Othman, M.I.C.E Middle East >>. for the past 20 years, i never missed attending EMITT, The East Mediterranean International Tourism and Travel Fair, year by year EMITT became bigger and bigger, Mrs. Hacer Aydin was behind th more
Bangkok Marriott Marquis Queen’s Park, MICE Leader Hotel in Thailand
ATF Vietnam 2019
EMITT Istanbul
Bangladesh General Insurance Company Ltd.
Motaz Othman Account at TripAdvisor
Movenpick Hotel Sukhumvit 15 Bangkok
Thailand Convention & Exhibition Bureau.
The Westin Grande Sukhumvit, BANGKOK
Chez Razzak Tours - Bangladesh
Maximus BD Tours & Travels DMC Bangladesh
Explore the hidden gems of Khon Kaen at PDMF 2018
Urban Beauty - Thailand
Chengdu International Tourism Expo 2018
Advertise with us.
Memorable Moments at Movenpick Resort & Spa Tala Bay Aqaba
Honeymoon Middle East

Copyright Travel and Tourism Guide - Middle East 2011

P.O.Box 841113 Amman 11180 Jordan, 37 Samir Rifai Street 3rd Floor, Amman - Jordan

Mobile: +962 785557778 fax: +962 6 5713689

Email: motaz.othman@micemiddleeast.com  Website: www.ttgmiddleeast.com

Motaz Othman Email